The 1972 Nike ‘Moon Shoe’ Sells For $437,500 At Sotheby’s, Setting A New World Record

The sneakers are durable, supportive, and easy to clean. The company was founded on January 25, 1964, as Blue Ribbon Sports, by Bill Bowerman and Phil Knight , and officially became Nike, Inc. on May 30, 1971. The company takes its name from Nike , the Greek goddess of victory. 7 Nike markets its products under its own brand, as well as Nike Golf, Nike Pro, Nike+ , Air Jordan , Nike Blazers , Air Force 1 , Nike Dunk, Air Max , Foamposite, Nike Skateboarding , Nike CR7, 8 and subsidiaries including Brand Jordan, Hurley International and Converse Nike also owned Bauer Hockey (later renamed Nike Bauer ) from 1995 to 2008, and previously owned Cole Haan and Umbro 9 In addition to manufacturing sportswear and equipment, the company operates retail stores under the Niketown name. Nike sponsors many high-profile athletes and sports teams around the world, with the highly recognized trademarks of ” Just Do It ” and the Swoosh logo.

The shoes, which retail for $250, confer an advantage on all kinds of runners: men and women, fast runners and slower ones, hobbyists and frequent racers. Photos of Bullos’ feet and her taped up Nike incorporated shoes quickly raced around social media and reached one head coach of a professional team in the Philippines. The new “Jesus Shoes” went on sale for $1,425 Tuesday and sold for that price within a minute, Greenberg said. The buyer has now listed the sneaker on the resale website StockX for $4,000. Nike’s transition to tokenization is likely an effort to combat counterfeiting. In markets across the globe, luxury and exclusive footwear are booming in popularity. In China for example, Nike reported a 22% increase in quarterly revenue this past September. Secondary shoe trading platforms have also developed in China, where buyers can purchase exclusive shoes and sell them in a secondary market for a profit.

The company that would become one of the biggest names in sports began with a guy selling imported shoes from the back of his car. Phil Knight, a former runner for the University of Oregon, started Blue Ribbon Sports in 1962 to sell Onitsuka (later known as Asics) shoes in the US. In 1964, his former coach, Bill Bowerman, joined him and began experimenting with new running shoe designs, and that itch to push the envelope has been a Nike hallmark ever since. Although it’s now a global behemoth, Nike has maintained a strong commitment to creating shoes that help runners go faster and longer.

Children over three years old grow one-half a foot size every 4 to 6 months. That means some older kids only need to replace their shoes twice per year, outside of excessive wear and tear. Whether you work in the medical industry or are simply looking for an ultra-comfy shoe to get you through long days spent on your feet, these slide-on sneakers are a great option and support a good cause. For its first-ever foray into the world of collectible sneakers, Sotheby’s teamed up with with sneaker marketplace Stadium Goods to present 100 of the rarest sneakers ever made. Last week, ahead of the planned auction, Nadal shelled out $850,000 on the other 99 lots for sale, but the 1972 Nikes eluded his grasp, with the consignor opting to move forward with the online sale. In the end, he got them anyway—but he had to pay almost half of what he put up for the other 99 pairs.

The latest iteration of the Zoom Fly comes with a tweaked upper for an improved fit and better moisture control. There’s a thicker, softer sockliner and a new arch-band lacing system that helps create a snug fit around the midfoot. The upper also utilizes a new transparent material from Nike, which doesn’t absorb water—that means these shoes won’t soak up rain and weigh you down. In the midsole, you’ll ride on a generous, full-length wedge of springy React foam and a carbon fiber plate for increased energy return.


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